ELEMENT OF DISCOVERY
New development needs to enrich the experience of discovery and surprise.
FINER GRAIN
A finer North-South grain connects these key routes.
EAST-WEST ROUTES
Key East-West routes form an integral part of Guildford.
PUBLIC SPACES
In the historic centre of Guildford public spaces are typically small and incidental.
TOWNSCAPE
The topography of Guildford means that spaces and buildings are experienced on multiple levels.
STREET SECTION
Streets vary in width, function and character.
FRONTAGES
Contrasts and irregularities informs and heights of buildings make them visually interesting.
MATERIALITY
Materials range in type and colour and are layered with intrinsic detailing.
ARTS & CULTURE
Guildford has always been a hub for arts and culture, with such things as theatre, music and literature.
LOVE OF LEISURE & SOCIALISING
A family friendly environment that offers activities for a range of people throughout the year.
TRADING & MARKET TOWN
From breweries to market stalls, Guildford has been a buzz for industry and trade.
EDUCATION & YOUNG PROFESSIONALS
From the University an colleges to the buzzing video game industry, Guildford creates an attractive offer for students and young professionals.
